A composable, “swappable” architecture is the only way to deploy worthwhile journeys rapidly.
This architecture is ideal for modular introduction. Start small without the need for big changes to your existing technology.
Tomorrow, this technology will still be reliable, secure and up-to-date.
You can optimise or scale your user journeys by releasing a new version of the module the next day.
The single vendor platform approach brings blockages and quality problems. And do not give you the control you need to do something about that.
The composable approach does. Helping you getting journeys out there quickly, reducing your legacy and improving your control over data.